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In fact, when compared to other consumer products, like cars, computers and credit cards, online dating services received the lowest satisfaction scores Consumer Reports had ever seen, Gilman said.
"Unlike shopping for a bank or a refrigerator, in the case of online dating, the refrigerator has to like you back," Gilman said.
This means you'll have to think a little bit about your own personality, how others perceive you and what you want in a mate.
It really is a consumer issue worthy of our attention." said Margot Gilman, money editor for Consumer Reports.
Overall, respondents preferred free sites like Ok Cupid, Tinder and Grindr over paid sites like Match and e Harmony, in part because of the value.
With free dating apps becoming more popular thanks to Tinder, people are gravitating toward predominately free online dating services.
Setting up your profile is fun because of the unique questions you’re asked, like what your ideal date would entail and whether you’d prefer to be weird or normal.